Social Media Management

Monitor, analyze, and engage social media users

Social media is providing organizations a way to interact with their customers that was previously impossible. Unlike traditional media channels, social media channels such Facebook and Twitter enables organizations to communicate directly with their constituents. However, managing these channels can be a daunting task. While social media allows much more direct communication with constituents than ever before, an effective management strategy requires a great deal more proactive engagement than some organizations are prepared to handle.

Appean can help you develop, monitor, and maintain your social media channels. Under your direction, our team will help you maintain and develop your online reputation by monitoring your social media channels, engaging with your customers, and moderating the online discussion. We’ll also provide you with vital trending analysis, helping you to analyze your organization’s return on investment, brand reputation, and, in general, identify what is important to your constituents.